Friday, February 6, 2015


This season in fashion the 70's are back, bell bottoms and all, which logistically means so are the big bouncy fros.

Many of the products available in this niche market are greasy and not hydrating making the hair heavy (not luxuriously coiffed and soft like Design Essentials). Hair is also more prone to breakage because of the dry hair issue.

Last year I met a hair brand called Design Essentials at the beautypress event held in NYC. They gave me some samples of the twist and set, the curlforming custard and the natural curl enhancing mousse. I feel an obligation to every curly girl to feature Design Essentials and their high performing products after the raves we received from our testers with these products. 

The Design Essentials brand seems to have something for every hair type and I'm happy to have the time to recognize them. I feel sometimes that African American and Latina products don't get enough media play in the beauty industry leaving a growing beauty population with tresses that need some TLC.

Apparently they just launched a Coconut and Monoi deep moisture collection. I have not personally tried or tested it, but I can tell you that if it's anything like the other products in their line then this will be a savior for many a curly fro!

The video attached to this post is also a compelling demonstration of the performance and results of the new Coconut and Monoi collection.

Let us know in the comment section below what you think about this line!

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