TESTING. TESTING

Did you know we test thousands of products a year in both health and skincare? If you're an editor at a magazine you probably know this about us.

Many have noted our blog entries are spread really far apart. The reason is solely because Beauty 212 is reserved for products that catch our eye. These products are high performers or products we think you should really know about. Believe it or not there's about 4 in the final phases of testing that we really love!

In the past we have also learned a valuable lesson on behalf of the consumer: wait to post until you see the long-term results. If we don't wait the companies are the ones who benefit from these postings leaving the consumer still struggling in the vast beauty wastelands. All we did was increase the product's SEO (search engine optimization). It's only happened a couple of times, but that is two times too many for us.

It takes a lot of hard work and research to do what we do. We have over 700 human testing lab rats at any given time. If a majority likes a product and benefits from the product then you're going to know about it.

We also have one of the most advanced pieces of imaging equipment on the market that measures 3mm below the skin. We can measure collagen, check out sun damage, and see if there's any improvement in blood flow. It also keeps a timeline of the tester.

On a different note I'm proud to say today Marie Claire recognizes us for the hard work we do in the May issue. It talks about us exposing Korea's brave new world of beauty advancements. We are about 12 years behind! Thank you so much Marie Claire for educating the public on the real truth about beauty!

Want to be a Beauty 212 tester?

Email us at mybeauty212@yahoo.com
Let us know why you think you would make a good tester and what kind of products you would like to test.

xo mary schook

p.s. Check out our weekly blog postings at http://www.tuesdaytips.blogspot.com